![]() If mobile communication is your aim and you are looking to facilitate a two way customer service conversation then it may well fit the bill nicely. ![]() Ultimately determining whether WebRTC is the best tool for the job depends on the nature of the app and the intended target audience. In a mobile situation where a user is moving between high and low bandwidth environments WebRTC is unable to adjust seamlessly to the available capacity, impacting negatively on user experience. ![]() Equally, quality of service can be compromised by the fact that it doesn’t optimise the use of available processing power, leading to degradation of voice and video quality and lost connections. ![]() So if you are trying to run a video conferencing service behind a firewall you will encounter difficulties. In addition to limited browser support, another key limitation for WebRTC in the enterprise exists: it doesn’t work behind proxy servers. The absence of these two major players which represent as much as 45% of the mobile operating system market (according to the latest comScore reports ) means that it cannot be classed as a genuine industry standard without full, cross-browser support.Īnother challenge which exists is that, as with many open standards, the implementation by different browsers is inconsistent, undermining the fundamental principle of interoperability. Notably, two of the big players in the market, Apple and Microsoft, don’t support WebRTC in their browser platforms, either for desktop or mobile. The main issue concerns browser interoperability: WebRTC is currently only supported by Chrome and Firefox. There are however, substantial limitations which prevent WebRTC from becoming the default standard for developers. So think, for example, of a customer service application or a digital storefront where customer representatives will now be able to interact directly with the consumer from within the browser itself, without needing to open a separate interface, making for a much enhanced customer service experience. WebRTC makes the addition of real time communications into mobile apps completely viable. It also means that the vast pool of Javascript and HTML developers can now add real time communications capabilities into an app quickly and easily without needing to worry about issues like interoperability, security patches or upgrades – or at least that’s the theory…įrom the end user point of view the picture is equally rosy. What’s more it provides a JavaScript API to mask all of the complexities of developing VoIP capabilities that would otherwise require many man-months and specialist skillsets to develop. The first thing to understand about WebRTC is that it’s open source and free, which has the advantage of lowering entry barriers and enabling developers of apps such as OTT consumer apps where there is a lower income per user model to take advantage of its capabilities. It’s an open standard API promoted by Google which enables the real time integration of voice, video and messaging communications into browsers and mobile apps, eliminating the need for a separate app like Skype or any type of third party plugin. WebRTC stands for Web Real Time Communication you might think of it as where VoIP (voice and video) meets the web. So what makes WebRTC such a compelling prospect? Let’s start with a broad definition of what is meant by WebRTC in terms that business people, not just developers, can understand. Industry analyst, Disruptive Analysis, estimates that the number of smartphones and other WebRTC- capable devices will increase from 3 billion today to 6.5 billion by 2019. It will also explore whether WebRTC should be considered the default standard for developers looking to add real time communications into their app or whether other viable platforms or technologies exist. This article examines the current status of this open standard and attempts to peel away some of the hype to determine where it has evolved to today and what challenges still remain. WebRTC is being hailed in many camps as the turn-key technology enabling developers to incorporate real-time digital communications seamlessly into apps. In this article Raj Sen Sharma, Director of Product Management at mobile collaboration specialist Moxtra looks at the prospects for WebRTC as the default technology for integrating real-time communications into apps. periodically invites expert third-party contributors to submit analysis on a key topic affecting the telco industry.
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